Members-Only Marketing Opportunities

Posted By: Laura Comelleri Member Benefits,

Members-Only Marketing Opportunities

As a member of the Walton County Chamber of Commerce, you have exclusive access to a wide range of marketing opportunities designed to boost your business’s visibility and build community relationships. From annual publications to chamber event sponsorships, these opportunities are only available to chamber members! Here are three primary marketing opportunities for Walton County chamber members: the Annual Community Magazine, the Boost Campaign, and the Career Connections Expo.

 

Maximize Your Visibility with the Annual Community Magazine

The Walton County Chamber Annual Community Magazine is a cornerstone marketing opportunity for members. This professionally produced publication is released once a year and distributed widely throughout the community. It serves as a go-to resource for residents, businesses, and newcomers alike looking for local services, upcoming events, and information about Walton County’s thriving business environment. Securing ad space in this magazine can significantly increase your business’s visibility. Ad space reservations are typically due each year in October.

Why Advertise in the Annual Magazine?

By advertising in the Annual Community Magazine, you’ll gain exposure to thousands of residents, potential customers, and fellow businesses across Walton County and beyond. This magazine is distributed in strategic locations, including local businesses, government offices, community centers, and public spaces, so you can trust that your ad will reach a broad audience. Plus, it's available online, making it a great resource for anyone looking for information about Walton County.

How to Reserve Your Spot

Ad space for the next edition is available now, and with the deadline fast approaching, it's important to act quickly. The magazine offers a variety of ad sizes and price points, making it accessible to businesses of all sizes and budgets. To reserve your spot, you can check out the current edition here, and contact PSP Group, who handles all ad placements. For more details or to book your ad, head over to their contact page.

 

Plan Next Year’s Marketing Strategy with the Boost Campaign

Launching each October, the Boost Campaign is your chance to get involved in pre-purchasing exclusive marketing opportunities for chamber events in the upcoming year. These marketing opportunities include a wide range of events, sponsorship levels, and exposure options. Whether you're looking to spend $100 or invest in higher-cost, higher-exposure packages, there is something for everyone. But keep in mind—spots are limited and highly competitive, so you’ll want to secure your options sooner rather than later!

Why You Should Participate in the Boost Campaign

The Boost Campaign allows members to plan their marketing strategy for the year ahead, so as not to miss out on major events that are known to sell out quickly. Popular events like Coffee & Connections, Try It Tuesday, and the Annual Golf Tournament are key opportunities to get your business in front of a captive audience, and they are usually the first events to get chosen by members. Sponsorships for these events go fast, so acting now is essential.

How to Get Involved

To take full advantage of the Boost Campaign, you need to finalize your marketing budget for next year as soon as possible. The deadline to commit to these opportunities is usually in the middle of December, but many fill up much earlier than that.

In addition to purchasing marketing spots, you can volunteer to "sell" these spots to other members, which can help boost your visibility even further. If you participated in last year’s campaign, you’ll only need to attend the renewal training session. New participants should attend one of the full training sessions to learn how to use the software and new options. If you need more information or wish to get involved, you can email the chamber directly or keep an eye out for the upcoming Boost Campaign kickoff announcement.

 

Build Your Brand and Network at the Career Connections Expo

The Career Connections Expo is another members-only event designed to connect businesses with local high school students and emerging talent in the area. Hosting a booth at this event gives your business the opportunity to build brand awareness and potentially recruit the next generation of employees. However, the benefits go far beyond just talking to students—this event also provides valuable networking opportunities with other participating businesses.

Why Your Business Should Participate

For businesses, the Career Connections Expo offers multiple advantages. First, engaging with students gives your brand recognition and a voice in the local community. You’ll be seen as a leader in your industry and a company that cares about the next generation of workers. Even if a student doesn’t directly become a customer or employee, their family or network might, which makes this a worthwhile investment in community connections. In addition to interacting with students, the expo provides a networking platform where you can forge relationships with other local businesses and chamber members. These connections could turn into partnerships, collaborations, or referral sources in the future!

How to Sign Up for the Career Connections Expo

This event is exclusively for chamber members, so if you haven’t renewed your membership, now’s the time. Keep an eye out for announcements from the chamber about the upcoming Career Connections Expo, and make sure to sign up early to secure your spot. It usually takes place in the early fall and all the local high schools, both private and public, bring students to it so they can interact with potential employers and learn about the local job market.

 

Don’t Miss Out on Chamber-Exclusive Marketing Opportunities

These marketing opportunities are a key part of your chamber membership benefits. They offer unique, member-only access to community events, publications, and programs that connect you with a local audience in meaningful ways. By participating in these initiatives, you can boost your business’s visibility and credibility in Walton County. As a chamber member, it’s important to take advantage of these exclusive opportunities before they fill up. Whether it’s locking in ad space in the Annual Community Magazine, planning your marketing strategy through the Boost Campaign, or making valuable connections at the Career Connections Expo, there’s no shortage of ways to grow your business through the chamber. Reach out to the Walton County Chamber of Commerce to start making the most of your membership benefits today.